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Kominers thinks online daters could be well served by a service that isn’t quite free but doesn’t involve a subscription fee either.
Inspired by Jiayuan.com, the largest online dating site in China, he thinks dating sites would have happier customers overall if they did away with their current pricing models and charged users per message sent.
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“If sending messages had a price or you could send only a fixed number per day, people you contact online would know you had to give up something to do so, which would incentivize better behavior,” he says.
Perhaps beyond just charging for messages, sites could adjust the price according to how high quality someone's engagement seems to be.
If your goal is to get a date—or find a mate—are you better off with one type over the other?
Like most things in life, it's quality, not quantity that's important.
Here at eharmony we believe there's a better approach to online dating than being bombarded with profiles and pictures.
Both kinds are popular, so you can’t go just by that.
In the 2016 Consumer Reports Online Dating Survey, more than 9,600 people who had used an online dating service in the last two years were asked which one they had joined.
The old-fashioned ways of dating - trying to catch the eye of someone in a cafe or scouting for potential partners in a bar - can be fun.